Start growing!
E-Commerce Growth Partner · Cologne

Your growth. Through

I don't think in campaigns, I think in systems. As your Growth Partner I take ownership of your e-commerce growth, from strategy all the way through to execution.

0
Ad spend managed
0
Average ROAS
0
Best ROAS (Meta & Pinterest)
0
E-Commerce experience
Your Growth Partner

I'm Rody.
I scale e-commerce profitably.

Performance and Growth Marketer focused on revenue, margin and sustainable growth. With experience across multiple e-commerce brands and over one million euros in managed ad spend, I help selected brands profitably scale their paid media channels.

My approach: I take ownership like a true partner, think in systems and deliver results through clean structures, data-driven decisions and strong creatives.

Let's connect →
🎯

Numbers that actually matter

No blind reach chasing. Every decision is based on margin, customer lifetime value and cash flow.

🔮

Data-driven creative testing

Systematic testing of angles, hooks and formats without gut feelings.

Clean structures not hacks

Sustainable campaign architecture, clean tracking, clear reporting logic.

🚀

Ownership and transparency

You always know what is running, why it is running and what comes next.

What I do

Everything you need for profitable growth

All levers for sustainable growth from one source, with a clear strategy.

🛍

CRO & Conversion

More revenue from your existing traffic. I analyse weak spots in your shop, optimise product pages and improve checkout conversion rates.

Shopify PDP Optimisation A/B Testing GA4 Heatmaps
📱

Meta Ads

Facebook and Instagram Ads with a clear focus on profitability. From audience analysis and creative testing to scalable campaign structures.

Facebook Instagram Threads Messenger CAPI Setup
🔍

Google Ads

Search, Shopping and Performance Max with clean tracking. Budget is allocated where it actually delivers a return.

Search Shopping P-Max Display YouTube GTM
🌟

Creative Strategy

Creatives that sell, not just look good. From concept through briefings to data-driven evaluation of which formats and hooks actually convert.

UGC Hooks Briefings Ad Creatives Creative Testing
🤝

Affiliate & Loyalty

Affiliate management via AWIN, publisher development and partner programmes. Plus loyalty systems and brand ambassador programmes to drive repeat purchases.

AWIN Affiliate Loyalty Ambassador
📊

Additional Platforms

Pinterest, Amazon and Otto Marketplace, Bing Ads plus email marketing with Klaviyo, deployed where it makes sense for your audience and budget.

Pinterest Amazon Klaviyo Bing TikTok
How we work

From first call to scalable strategy

01

Analysis & Audit

I analyze your account, margins, CLTV and identify the biggest growth levers.

02

Strategy & Structure

Based on the analysis we develop a tailored growth strategy with clear goals and KPIs.

03

Execution & Testing

Implementation, systematic creative testing and continuous optimization, transparent and data-driven.

04

Scaling & Reporting

Profitable scale-up with clear reporting, regular communication and strategic development.

Case Study

From $0 to $677,000 in revenue in a matter of months

For an international D2C brand we managed Meta and Pinterest Ads across the full funnel, from creative testing through the scaling phase to structured reporting.

The brand sold via Shopify. I worked closely with the internal team and took full ownership of paid media strategy, creative briefings and performance management.

Result: 6.27x ROAS on over $107,000 in ad spend, profitable and scalable.

$0
Ad spend
0
ROAS
Results & Data

Managed budgets & performance overview

All brands are shown anonymously. All data comes from real campaigns.

Platform Budget Revenue ROAS Goal
Google €322,317.00 €1,077,024.00 3.34x Revenue / ROAS
Meta €290,673.00 €532,189.00 1.83x Revenue / ROAS
Meta €95,596.00 €593,049.00 6.20x Revenue / ROAS
Meta CHF 70,721.00 CHF 101,576.00 1.44x Revenue / ROAS
Meta €60,788.00 €136,386.00 2.24x Revenue / ROAS
Meta €23,517.00 €33,964.00 1.44x Revenue / ROAS
Google €14,111.00 €60,266.00 4.27x Revenue / ROAS
Meta €12,179.00 €43,893.00 3.60x Revenue / ROAS
Pinterest €12,452.00 €84,633.00 6.80x Revenue / ROAS
Amazon €6,999.00 €39,572.00 5.65x Revenue / ROAS
Google €5,925.00 €58,570.00 9.88x Revenue / ROAS
Google CHF 41,008.00 CHF 132,818.00 3.24x Revenue / ROAS

* Brand names are withheld on request. All data is real and verifiable.

Contact

Let's talk about your growth.

Want to scale profitably and need a partner who takes ownership and makes data-driven decisions? Just get in touch, the first conversation is free.

📍
Cologne, Germany